✦ The Bar World of Tomorrow by Pernod Ricard
Brand identity for The Bar World of Tomorrow focused on the bartending community, offering training and support on developing more responsible and sustainable bars. Colorful stickers are part of the brand heart aiming to enlighten the plan's engagment and accompagnies a more grounded logo. Font in use Original Sans by Commercial Type
Client Pernod Ricard, Production The Mix, Producer Marie Content
BWOT - Logo reduction for smaller adaptation to different formats