✦ Art Direction with Emma Bäck for Prada Beauty's
This video highlights the craftsmanship & savoir-fair behind Prada Beauty's products through a seamless choregraphy. 3D animatics alternates with cinematic footage of the machines in action creating a dynamic overview of Prada Beauty's production line.
Client Prada Beauty, Director Nathan Almeras, DOP Fabion Caldironi, Creative Director Mads Rasmussen, Production AKQA, Ocurens, Producers Laura Fitoussi, Amandine Winter